Brand Strategy Guide

Identify and Speak directly to your target audience

4 steps to craft a compelling message that addresses to your customer’s desires and pain points.

This Guide will help you

Dive deep into understanding the demographics, behaviors, and needs of your audience. By identifying who they are and what they seek, you can tailor your brand message to resonate with them effectively.

Conduct a thorough analysis of your competitors to discover their strengths, weaknesses, and market positioning. This critical step will help you differentiate your brand and capitalize on opportunities within your industry.

Clearly define the core values that represent your brand’s identity and ethos. These values will serve as the foundation for all your brand messaging and communication, setting you apart from competitors and creating a strong brand image.

Develop a captivating narrative that encapsulates your brand’s journey, mission, and personality. Your brand story should evoke emotion, connect with your audience, and leave a lasting impression that resonates with potential customers.

My Agency charge $2000 for brand strategy using this template but I decided to make it free for small business owners that cannot afford the investment at the moment.

What my Clients are saying

Goodness Olawale is the creative genius every brand dreams of! With sharp insights and a flair for innovation, Goodness effortlessly breathes life into every project. A true visionary in the realm of design and branding.

Ebuka Okafor CEO Pacci Prisitine

When it comes to branding, Goodness Olawale is simply exceptional. Their creativity and design expertise surpassed all my expectations. Goodness has a remarkable ability to bring brands to life with a unique and captivating touch. I am truly impressed by their work and highly recommend Goodness Olawale for anyone looking for a top-notch brand designer!

Ademola Adebayo CEO Aminson Farms

Working with Goodness Olawale as our creative designer has been a truly exceptional experience. Goodness’s talent, professionalism, and dedication to every project have consistently exceeded our expectations. Goodness’s ability to bring creativity and strategic thinking to our design initiatives has been instrumental in achieving our business goals.

Timilehin Ajala Sales Manager Euromega

Echo~ A Brand Guide

A must-have ebook for every start-up business owner. This book uncovers industry secrets helping you understand the concept of branding and how it can be leveraged for small business branding and brand growth.

Ready to Level Up Your Brand?

Book a Dicovery Session